Luxury and Location Make Diamond Beach Condo in Long Branch a Market Leader – and a Hit with Residents
2010-01-14 00:00:00.0

Luxury and Location Make Diamond Beach Condo in Long Branch a Market Leader – and a Hit with Residents


January 14, 2010 – Long Branch, NJ – Local developer and homebuilder PRC Homes knew from the start that their Diamond Beach luxury high-rise condominium in Long Branch would be a success, but what they may not have anticipated is exactly how big of a success it would become. Because while the slow economy has taken a toll on discretionary purchases like luxury condos and second homes at the Shore, that hasn’t happened at Diamond Beach. In fact, with PRC’s recent Diamond Beach price adjustments – now from the $300’s – and their recent below-market interest rate offers, Diamond Beach sales activity has been very strong. Even stronger is the community’s appeal for homebuyers who want unique style and luxury overlooking the Atlantic. 


Diamond Beach is on Ocean Boulevard in Long Branch, offering designer condominium flats and 2-level penthouses with amenities like rooftop gardens, a heated pool with an ocean view, concierge service and a state-of-the-art fitness facility. The building has become an instant landmark thanks to its dramatic exterior, and offers 86 luxury condos, each with 2 bedrooms, and 10 stunning 2-level penthouses with 3 bedrooms. Diamond Beach surrounds residents with some of the Jersey Shore’s best shopping, restaurants, movie theaters, the PNC Arts Center, the Count Basie Theater and more. It’s also a short drive to Atlantic City and Manhattan can be reached by car, train or ferry in less than 60 minutes.


Resident Ron Menello and his wife bought their Diamond Beach condominium in March 2008 as a second home for beach getaways, but they plan to make it their full-time address this year, “…in time for summer,” according to Mr. Menello. When asked why they chose Diamond Beach, this current full-time Hazlet Township resident cites the same reasons that many other residents do – lifestyle and location.

“The location is just great,” Mr. Menello said in a recent interview. “You can just walk over to the beach, and it’s nice to be close to our family and friends. It’s also right across from President’s Park, and there isn’t going to be much future development around us,” Mr. Menello added.


While the Menellos put Diamond Beach’s location at the top of their list of favorites about the property, the lifestyle it offers them is a close second. “It’s got a beautiful gym, a very nice pool, and from our condominium we have a clear view of the ocean. It’s great,” Mr. Menello commented. “We also liked the fact that it was brand-new construction,” he added.


To arrange a private visit to Diamond Beach and see why this luxury beach condo high-rise is so popular with residents like Mr. and Mrs. Menello, please phone the Sales Center at 732-222-4532. Or, visit the community’s website at, or the PRC Homes website at